11 Reasons Your Growing Business May Be Experiencing Some Cashflow Issues


Effective cash flow management is crucial for the sustainability of any business. Cash flow issues can sneak up on even the most diligent business owners, and understanding the root causes is the first step toward addressing them. Here are eleven common reasons why you might be experiencing cash flow problems that we support business owners with on a daily basis.

1. You Are Growing Too Quickly for Your Margins

Rapid growth can strain your resources if your profit margins are thin. While scaling up quickly is often seen as a positive sign, it requires significant upfront investment in inventory, staff, and infrastructure. If your profit margins are not substantial enough to support this growth, you may find yourself running out of cash, unable to cover the costs associated with your expansion.

2. You Are Not Charging Enough

Undervaluing your products or services can lead to significant cash flow issues. If your prices are too low, you might attract a lot of customers, but the revenue generated may not cover your expenses. It’s crucial to ensure that your pricing strategy reflects the value you provide and covers all costs, including a reasonable profit margin.

3. Your Customers Are Paying Late

Late payments from customers can severely disrupt your cash flow. If your clients do not pay their invoices on time, you may struggle to pay your own bills, leading to a cycle of financial instability. Implementing stricter payment terms, offering early payment discounts, and using automated invoicing systems can help mitigate this issue.

4. Your Accounts Payable and Accounts Receivable Debtor Days Are Not Back to Back

When the timeframes for paying your suppliers (accounts payable) and receiving payments from your customers (accounts receivable) do not align, you can experience cash flow gaps. Ideally, you want your receivables to come in before your payables are due. Managing these cycles closely and negotiating better terms with suppliers and customers can help smooth out these discrepancies.

5. You Are Not Making Enough Sales for the Overhead You Are Carrying

High overhead costs without sufficient sales to cover them can quickly deplete your cash reserves. It’s essential to regularly review your overhead expenses and ensure they are in line with your revenue. If sales are lagging, it might be necessary to reduce overhead costs or find ways to boost sales through marketing and promotions.

6. You Are Too Operations-Focused and Not Marketing and Sales-Focused

Focusing too much on operations and neglecting marketing and sales can hinder your business’s growth potential. While efficient operations are important, attracting and retaining customers is crucial for generating revenue. Balancing operational efficiency with strong marketing and sales efforts can ensure a steady stream of income to support your business.

7. You Have Too Many Fixed Costs That You Don’t Need

Excessive fixed costs can strain your cash flow, especially during periods of low revenue. Regularly auditing your fixed expenses and identifying areas where you can cut costs without compromising your business operations is vital. This could include renegotiating leases, switching to more cost-effective service providers, or reducing non-essential expenses.

8. You Are Paying for Things That Are Not Giving You a Return

Spending money on ineffective marketing campaigns, unproductive tools, or services that do not contribute to your business’s profitability can waste valuable resources. It’s important to regularly assess the return on investment (ROI) for all your expenditures and discontinue or replace those that are not yielding positive results.

9. You Are Not Managing Your VAT and Corporation Tax Properly

Improper management of VAT and corporation taxes can lead to unexpected liabilities and cash flow problems. Keeping accurate records, staying up-to-date with tax regulations, and setting aside funds for tax payments are essential practices. Consider working with a better accountant and putting tax aside into a separate bank account or pot each month.

10. You Have Waste Stock or Product Going to Waste

Excess inventory or perishable goods going to waste represents a significant cash drain. Implementing inventory management systems, conducting regular stock audits, and forecasting demand more accurately can help reduce waste. Additionally, exploring options for liquidating excess stock can recapture some of the invested capital.

11. You Have Unproductive Staff

Unproductive employees can be a significant drain on your financial resources. When staff members are not performing efficiently, it can lead to missed deadlines, decreased quality of work, and increased costs. Conducting regular performance reviews, providing adequate training, and ensuring that each team member is well-suited to their role can improve productivity. Additionally, creating a positive and motivating work environment can enhance employee performance and, consequently, improve your cash flow.

Addressing these common cash flow issues requires a proactive approach and careful financial planning. By identifying and tackling the root causes, you can improve your cash flow and ensure the long-term health and sustainability of your business.


If you are experiencing any sort of cash flow issues and you want a second opinion on how to improve your cash flow then feel free to book a no obligation COMPLIMENTARY coaching session with me and we can get to the root cause of the problem and get you out of the hole.

Remember there is a solution to every problem, it’s about getting to the underlying issues and quite often under pressure its tough to see the woods for the trees – That’s how I can help, by gaining clarity we can take the right course of action to get you back to where you need to be.


We have a bunch of events coming up over the next few months covering everything to do with Mastering your Business Growth and making your business work without you, so you can focus on the other important things, like life and family etc.

We go deep on topics like finance, marketing, sales, time management, recruitment and we would love to see you there.

To check out when our next event is visit our events page by clicking here.

PS: if you have any questions feel free to reach out to me at lukekay@actioncoach.co.uk I love helping business owners work through tough challenges and quite often the solution is a quick fix if you know where to look.

Thank you very much for reading this article.